72 By HUES is a 5-star business and leisure hotel in Sharjah, situated near the Corniche, and arts and culture district of the city. True to the HUES brand, 72 By HUES combines contemporary architecture and smart luxury design, resulting in an eye-catching and stylish hotel.

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The Approach

Working closely with interior design firm Drawlink Group, Capsule Arts commissioned bespoke artworks to be displayed throughout the public areas of the hotel.

Highly influenced by the idea of bringing colour and fun into these spaces, we began developing contemporary concepts that brought intrigue, interaction, and discovery to the guest’s experiences.

The Outcome

The result of the project combined a selection of 3D wall-mounted sculptures, alongside artworks on canvas, and a series of textile installations using thread and perspex to create word art inspired by the therapeutic spa experience.

For the main lobby a bespoke, free-standing sculpture was created as the centre piece, reliant on the bustling to and fro of guests to interact with its changing perspectives. Within the same area, traditional rulers portraits were given a unique twist with a sequence of hand-painted screws.

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Featured Artists

Besides working with our own in-house design team, we had the pleasure of working with locally based designer Bersun Erturk, and artists Jill Thomas Whatley and Khalid Mezaina who are also featured in our limited edition print collection.

 

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